One of my favorite quotes is: “Failure usually follows the path of least persistence”.

 

I should make this the theme of my publicity system.  How many times have I told you success stories from people using my publicity kit that were based on persistence?

 

People enjoying the success of publicity don’t simply send out one press release to a dozen reporters expecting to get rich overnight. It doesn’t happen that way.

 

Instead they set up a regular program, sending out press releases every week or two.  This didn’t require much effort.  Sometimes it simply means changing the headline.  (I give you a couple of hundred headlines in my publicity kit.  You just have to pick one and use it.)

 

Sometimes it means changing a few of the details.

 

It usually doesn’t mean writing a whole new press release.

 

So, for about 10 minutes of effort every week or two, you can have a whole new publicity campaign.

 

That quote I gave you at the beginning of this section can also read: “Success usually follows the path of most persistence.”

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You can get full information about my complete publicity kit, which has helped thousands of people skyrocket their business, promote their products and literally alter their lives, at
www.MillionDollarPublicity.com

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