Archive for the ‘Success Strategies’ Category

Last night I had another one of my coaching calls for my publicity members.  One person on the call asked why their press release didn’t get any response.  I knew the answer immediately.
It was one of the worst press releases I had ever seen.

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For decades we’ve all been told about the wonderful benefits of multi-tasking. People who multi-task have been held up as heroes. It’s all been a bunch of hogwash.

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Do you have an assistant?  If not, I guarantee you will never reach the level of success you deserve.  It’s just not possible.  Here’s why…

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I sure wish I could take credit for that brilliant quote, but I can’t.  It comes from Al Ries and Jack Trout, authors of several popular marketing books.

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The Myth of Overwhelm

February 24th, 2008

There is a response to one of my earlier posting in which the person mentions “overwhelm”.  I’m glad that term came up.  Let’s take a look at it.

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So you got part 1 of my success formula - take massive action.

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In my last posting, I told you one thing I do that is partly responsible for my success.   I take fast, massive action.   But there are two more parts to this success formula.

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Just about every business owner lusts after a full page story about themselves and their business in the newspaper.  Or an hour on a radio or TV show, featuring them and their business.  But very few business owners accomplish this, even though it’s fairly easy.  Why?

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Wow, look at all those dogs!

January 2nd, 2008

Paul walking eight dogsLots of you have asked me to post photos of my dogs. Well, here’s the first. We’re all out for a casual walk a while back (the shorts and T-shirt should be a clue to the season.)

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No, it wasn’t the stock market.

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