Archive for the ‘Fatal Publicity Mistakes’ Category

In my last blog post I told you how to turn negative press into positive publicity. This time I want to talk about a very dumb stunt some people try to pull. Not only do they fail in pulling it off, they wind up getting banned from future publicity opportunities.

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Fatal publicity mistake #4

January 13th, 2008

When I do coaching calls or consultations, people often ask me when is the best time to do interviews.

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Fatal Publicity Mistake #3

December 27th, 2007

Many people don’t try to get publicity for their business because they’re afraid they’ll get nervous during the interviews.

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Fatal Publicity Mistake #2

December 16th, 2007

How many times have you been told – or have you read – that once you send out your press releases, be sure to follow up with the reporters by calling them? I see that mentioned in just about all of the $20 books on publicity you’ll find in the bookstores and libraries.

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Fatal Publicity Mistake #1

December 13th, 2007

Just got back from the Glazer-Kennedy seminar in Baltimore.

Absolutely fantastic! And it was free. Why weren’t you there?

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