Archive for February, 2009
Your Press Release Sucks! Here’s Why…Part 3
February 28th, 2009
We’re on to reason #3 that press releases suck. It has to do with the headline.
I’ve posted a lot of information on this blog about headlines. Headlines are seen mainly in two places - on ads and press releases.
Want To Get Your Press Release To #1 On Google News - FAST?
February 27th, 2009
Well, one of my publicity students, did. He followed the instructions I gave him and here’s what he had to say:
Topless Coffee Shop in the News a Second Time - Getting More Free Publicity
February 26th, 2009
Yesterday I told you about the topless coffee shop in Maine. Loads of free publicity was showered on the shop and the owner.
Topless Coffee Shop Gets Worldwide Free Publicity - Townspeople Flip Out!
February 25th, 2009
Once again, topless is in the news, getting publicity for the smart business owner.
Seems that a coffee shop owner in Maine wanted to stir up some business. Times are rough. And does the world need another coffee shop?
How I Went From Being Nobody To Being Somebody - The Simple Formula
February 22nd, 2009
A subscriber recently asked me how I “made it”. How I went from being just another person who knew something about publicity and turned yourself into an expert and known in the field as a respected author, teacher, speaker, etc..
Here’s A POWERFUL Success Model You Must Follow
February 20th, 2009
Yesterday I put up a new post titled “A Simple, Powerful Way to Get Publicity…and Starting a Business.”
Still Another Simple, Powerful Way To Get Publicity
February 18th, 2009
This is going to be an incredible post (there goes my modesty again!). Not only am I going to show you a simple way to get publicity, I’m going to show you how to turn this idea into an entire business!
An Easy, Powerful Way of Writing Press Releases and Getting Publicity
February 16th, 2009
Lots of people don’t write press releases and get publicity for their businesses because they can’t think of what to write about.
Your Press Release Sucks! Here’s Why…Part 2
February 11th, 2009
The second reason people’s press releases suck is that they can’t seem to shut up.
They go on and on. Their press releases are 2, 3 or God help them, 4 pages long.
Publicity Coaching Call - This Thursday
February 10th, 2009
This is a reminder that I have a publicity coaching call set for this Thursday for my hardcopy publicity newsletter subscribers.












