No, it wasn’t the stock market.

Read the rest of this entry »

Many people don’t try to get publicity for their business because they’re afraid they’ll get nervous during the interviews.

Read the rest of this entry »

I was just flipping through some reading this morning and this quote struck me:

Read the rest of this entry »

I was just scanning the news when a headline grabbed my attention and made me laugh so hard my dogs looked at me to see that everything was OK. Here’s the headline:

Read the rest of this entry »

I’m back.

Read the rest of this entry »

To continue my story from a few days ago about Time magazine’s brilliant publicity strategy…

Read the rest of this entry »

For weeks I’ve been talking about the value of you using publicity to get celebrity status.

Read the rest of this entry »

Have you seen the December 24 issue of Time? If not, be sure to get a copy. It’s one huge publicity lesson.

Read the rest of this entry »

How many times have you been told - or have you read - that once you send out your press releases, be sure to follow up with the reporters by calling them? I see that mentioned in just about all of the $20 books on publicity you’ll find in the bookstores and libraries.

Read the rest of this entry »

Sometimes my posts on this blog will stray from the topic of publicity. These strayings, though, will be important to your success.

Read the rest of this entry »